Tokio Hotel concerts planned for March in Russia were canceled. They altered the fans but then they decided to start working. They have found a man who can return to Tokio Hotel to Russia. So here you have an interview with him.
Eleonora (interviewer): How did the fans of Tokio Hotel really you?
Ildar Bakeev: After the cancellation of the concert in St. Petersburg fans of Tokio Hotel came to my group Vkontakte (the Russian version of facebook) calling "we invite our favorite bands tour for us!" I saw that after a day under "Bring Tokio Hotel" got 300 posts. After the cancellation of the concert in Moscow the number of people who joined the group was over 3,000. We decided to start thinking like Tokio Hotel return to Russia.
Eleonora: What is the meaning of your method of promotion?
Ildar Bakeev: The popularity of artists is variable. And one day I thought: why should I think if the shows will be successful or not? Perhaps it is best to ask the audience? What is the most beloved artists? Price Why? I chose social work VKontakte.ru most popular net and I made a group "we invite our favorite bands tour for us!". I said that I have a promotional company and a ticket agency. Write my name in Yandex.ru (it's like Google) and see what I have done. Tell me who is interesting for you and I will see if it is possible to do a concert with the number of people who can show me. The sense of the method is to make the active fans are ready to help with the promotion of the concert. I have no secret to fans than the band fees. Together we think of interesting activities and projects, we think such as posters and so on. The most important advantage is that the concerts we do know that people want to visit safe. Then we can reduce the commercial risks.
Eleonora: Is there any other situation when you had to rearrange the concerts that were canceled by other developers?
Ildar Bakeev: Yes, for example the concert of Sarah Brightman in 2003. The investors in this project came to me and we could organize the concert with success in "Olimpiyskiy" (the big place in Moscow where Tokio Hotel was going to play). So that was the beginning of my company "Euro Entertainment. I have opened an agency for the development of new directions for the promotion.
Eleonora: Which artists have you worked?
Ildar Bakeev: With Elton John, Marilyn Manson and others, and I am a co-organizer of the concerts TCI Rammstein, Moby, Accept.
Eleonora: What artists have already brought by the demand from fans?
Ildar Bakeev: artists unknown to us ... and Oomph!
Eleonora: Why are the Tokio Hotel concert in Russia were canceled?
Ildar Bakeev: It was a situation with the incorrect definition of demand for the band. The sale was not good and hence the violation of the contract (this is the official version of Management).
Eleonora: What should the fans to bring Tokio Hotel to Russia?
Ildar Bakeev: convinced that they really want a concert, sending a request to (th@19-00.ru) and then by promoting the concert on the Internet. We have already contacted the management of Tokio Hotel and they plan to return to Russia, but if there is an interesting offer commercial. This means that I need to know how many people will go to the concert and for what price. Then there will be a difficult job to date, the conditions of the concert and then I can say so far the fans. Furthermore, we do not need to many posters in Moscow not bring positive effects. This is a concert by the demand from fans.
Eleonora: What can it really depends on the concert?
Ildar Bakeev: This depends on the activity of the fans, initiative and promotion of this idea. There are many difficulties. Especially when the people were deceived. There should be a lot more faith and desire. For example, fans of Oomph! trying to organize the concert, but without results, but they came to me and did a concert for a week. They did a survey that they wanted to see the band and all I have to do is be a professional offer. This can go well only when the promoters and fans work together. The artists come to these promoters who have a good reputation.
11:34
Marutti
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